Common questions

What should a project kickoff meeting cover?

Introductions and decision-makers, the goals, the scope and what is out of scope, the timeline and review rounds, and how both teams will communicate.

Why name a decision-maker at kickoff?

So feedback and approvals come from one person with authority. Without one, agencies get conflicting feedback and projects stall.

What should happen after a kickoff meeting?

Send notes with the decisions and next steps, collect the access and files you need, and book the check-ins so the schedule is set from day one.

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